Wednesday, March 4, 2009

Facebook: How to make ideas spread

I loved this class! It helped me a lot to test the ideas we had as a Pod about MySpace, as well as generate more ideas on how to use this media and the different type of users for MySpace and Facebook. Just to give you an idea on the users, 4 out of 17 11th graders in our class use Facebook, 15 use MySpace!

I don't want to repeat the things that Vanessa and Anna have already said, so I will just let you know my key takeaways from the class.

1. Facebook has stimulated people to share more about themselves by having privacy settings that make the user feel more comfortable. As Matt said, "the more you can control the information, the more you will be willing to share" I loved it when he compared Facebook to the NY Times or Us Weekly about your friends... hilarious, cause that's exactly how I use it.

2. Always keep in mind the impact of social pressure. How does this usually work in Facebook? "6 of your friends have joined the group..."

3. Julio 5 tips were great. But the one I found more impactful was the power of "getting people angry", not to the point where they hate, but far enough to stimulate people to take action about uncomfortable issues.

4. Finally, Facebook has become highly important in communication. 70% of Facebook users use Facebook more than email in order to share information. This is a reality and the challenge now is how to use it for the right purposes.

Speakers email addresses:
Matt: mattwyndowe@facebook.com Twitter: wync
Julio: julio@experienceproject.com

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